RESEARCH COMMONS
LIBRARY

The Rugged Action Hero And His Sexy Love Interest: Gender In Popular Movie Posters

ResearchCommons/Manakin Repository

The Rugged Action Hero And His Sexy Love Interest: Gender In Popular Movie Posters

Show simple item record

dc.contributor.author Gabriel, Brandyn Paige en_US
dc.date.accessioned 2012-07-25T19:08:49Z
dc.date.available 2012-07-25T19:08:49Z
dc.date.issued 2012-07-25
dc.date.submitted January 2012 en_US
dc.identifier.other DISS-11666 en_US
dc.identifier.uri http://hdl.handle.net/10106/11060
dc.description.abstract As a social institution, the media exert a profound influence on people's lives and shape the way people conceive gender. Although a great deal of research exists analyzing gender in the media, the area of gendered portrayals of characters in movie posters remains largely unexplored. This study uses systematic and illustrative analysis of movie posters to examine this previously ignored topic. Furthermore, it seeks to situate these portrayals within larger societal trends by making connections between the themes that emerge from this sample and the media's status as a social institution, mainstream gender roles, conservative definitions of masculinity and femininity, and the role of media in everyday life. The posters present a traditional interpretation of masculinity and femininity. Male characters appear as a rugged hero or an emasculated buffoon while female characters adopt a wider range of roles. The characters were sexualized at approximately equal rates, but the meaning and impact of the sexualization differs between genders. When applied to the film industry, hegemonic gender theory argues that male and female characters are depicted according to normative societal standards. This theory helps explain the dichotomy of the male action hero and his still-powerful-but-slightly-weaker love interest as well as the dichotomy between the action hero and the nonconformist. en_US
dc.description.sponsorship Agger, Ben en_US
dc.language.iso en en_US
dc.publisher Sociology en_US
dc.title The Rugged Action Hero And His Sexy Love Interest: Gender In Popular Movie Posters en_US
dc.type M.A. en_US
dc.contributor.committeeChair Agger, Ben en_US
dc.degree.department Sociology en_US
dc.degree.discipline Sociology en_US
dc.degree.grantor University of Texas at Arlington en_US
dc.degree.level masters en_US
dc.degree.name M.A. en_US

Files in this item

Files Size Format View
Gabriel_uta_2502M_11666.pdf 1.295Mb PDF View/Open

This item appears in the following Collection(s)

Show simple item record

Browse

My Account

Statistics

About Us